Saks Neiman Marcus: A Comprehensive Analysis and Marketing Strategy
Competitive Analysis Saks Neiman Marcus operates in a competitive luxury retail market, facing competition from well-established players such as Nordstrom, Macy’s, and Bloomingdale’s. Each competitor has its own strengths, weaknesses, market share, and target audience, which Saks Neiman Marcus must carefully consider to maintain its position in the industry. Market Share and Target Audience Saks … Read more